Remote Digital PR Specialist

at Lyft

Job Description

Lyft Remote Digital PR Specialist

Company Overview:
Lyft is a leading company in the remote digital marketing industry, offering innovative solutions to redefine the future of transportation. At Lyft, we embrace a fully remote work culture, allowing our employees to work from anywhere in the USA. We value diversity, collaboration, and creativity, fostering a dynamic environment where remote team members can thrive.

Position Summary:
As a Remote Digital PR Specialist at Lyft, you will play a key role in shaping and executing our public relations strategies to enhance brand visibility and reputation. You will work closely with cross-functional teams to develop and implement PR campaigns that resonate with our target audience in the digital landscape.

Key Responsibilities:
- Develop and execute comprehensive PR campaigns to increase brand awareness and media coverage.
- Cultivate and maintain relationships with journalists, bloggers, and influencers to secure media placements.
- Monitor and analyze media coverage to identify trends and opportunities for proactive PR efforts.
- Create compelling press releases, pitches, and other PR materials to communicate Lyft's key messages effectively.
- Collaborate with internal stakeholders to ensure PR initiatives align with overall marketing objectives.

Required Qualifications:
- Bachelor's degree in Communications, Public Relations, Marketing, or related field.
- Proven experience in digital PR, media relations, or corporate communications.
- Strong writing and editing skills with attention to detail.
- Ability to work independently and manage multiple projects simultaneously in a remote setting.
- Excellent communication and interpersonal skills for remote team collaboration.

Technical Requirements:
- Dedicated home office setup conducive to remote work.
- Reliable high-speed internet connection for seamless virtual communication.
- Comfortable working in a remote environment with flexibility in working hours to accommodate different time zones.

Desired Skills:
- Experience using remote team collaboration tools such as Slack, Zoom, or Asana.
- Familiarity with data analytics tools for PR performance measurement.
- Strong project management skills to coordinate PR activities effectively in a distributed team setup.

Compensation & Benefits:
Salary Range: $60,000 - $80,000 per year, commensurate with experience.
- Home office stipend or equipment provided to support remote work.
- Flexible working hours with consideration for various time zones.
- Virtual onboarding process for seamless integration into the remote team.
- Communication expectations set for effective collaboration in a distributed team.
- Virtual team building activities to foster camaraderie and engagement.
- Occasional travel requirements for team meetups (when safe and necessary).

How to Apply:
To apply for the Remote Digital PR Specialist position at Lyft, please submit your resume and a cover letter highlighting your relevant experience and remote work capabilities. We look forward to reviewing your application and exploring the opportunity to have you join our remote team at Lyft.

Thank you for considering a career with us!

Required Skills

  • Influencer Marketing
  • Partnership Management
  • Affiliate Program Management

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